PRESS
RELEASE - Toronto, ON, February 24, 2006
Nulogx Corporate Brand Launch
Toronto, Canada – February 24, 2006 - Nulogx,
a leading transportation and logistics software and services
company, has introduced its new corporate identity. Reinforcing
its brand identity will allow Nulogx to distinctly identify
the two key focus areas of the organization, which will
assist in attracting new customers and retain long-term
business relationships.
The new brand strategy will see Nulogx emphasize its expertise
as a transportation and logistics services firm that delivers
specialized software solutions and services for third-party
logistics providers (3PLs) and business that manage their
own transportation needs.
The first stage of the new identity has begun today with
the launch of the corporate logo and the Services, and the
software Solutions brands. The common message across the
Nulogx Software and Services business units is the tagline
“Deliver Real Return
on Logistics”.
Under the Solutions
brand, Nulogx will deliver a portfolio of software solutions
that create value by simplifying the management of transportation
processes through comprehensive planning, optimization,
execution, visibility, and financial settlement.
Under the Services
brand, Nulogx will focus on Deliver
Real Return on Logistics to customers utilizing
the Nulogx flagship Transportation Management System (TMS)
as well as the solutions from its strategic
partners.
The second stage of the new identity will usher in the
next generation of the Nulogx Transportation Management
System (TMS) scheduled for release in spring 2006.
About Nulogx
Nulogx Solutions automate shipping processes for third party
logistics companies (3PLs) and shippers in public and private
sector markets worldwide. Customers plan, optimize and execute
freight movements across multiple modes, borders, and enterprises
to ensure the most cost-effective movements, best carrier
selection and on-time deliveries.
Nulogx Services utilize the proven TRACK Implementation
Methodology™, which significantly enhances customer
service, reduces total cost and accelerates profitability.
Nulogx professionals provide practical experience and expertise
that Deliver Real Return on
Logistics.
Contact:
Nulogx Corporate Communications
Doug Colter, 416-915-9100 x225
doug.colter@nulogx.com
http://www.nulogx.com/
|
